Limeade
Corporate Rebrand
Scope of Work
Limeade was a Bellevue-based well-being tech company, helped HR teams engage employees across geographies and company sizes. Acquired by WebMD Health Services in 2023, Limeade served global users in 100+ countries with solutions that reduced burnout, improved well-being, and supported workplace transformation. I joined the internal marketing team in 2018, leading campaigns, social media, content strategy, a full rebrand, and website management.
Team
My Role: Creative Director, Marketing Strategy
Team: Laura Hamill (Chief People Officer), Lee Rossini (VP Marketing Strategy), Stephanie McFarlane, Jaimee Reller, Ryan Standley (Senior Designers), Grace Pastore, Nick Shekeryk (Copywriters), Jen Snow (Product UX Manager), Luis Gamboa (UX Design)
